Hermès Mystery at the Grooms
The official call to adventure arrives before you even cross the threshold. Pier 36 is cloaked in theatrical orange, where a bold mural proclaims “Mystery at the Grooms”—a visual overture for what lies within. A Hermès signature carriage stands poised and still, like a prologue painted in brick. A striking welcome to “Hermès Mystery at the Grooms exquisite experience”
A Quiet Welcome
Muted yet magnetic, the design whispers rather than shouts. This isn’t your typical luxury affair—it’s a countryside caper brought to life. Each detail is intentional. Even the silence has craftsmanship.
The journey begins outside—before you even cross the threshold. The bright red walls at Pier 36 boldly proclaim “Mystery at the Grooms,” with the Hermès signature carriage logo standing quietly by. It’s theatrical yet restrained, like a prologue painted in brick
Your case file begins here.
A slim orange ticket with a curious QR code becomes your key to unlock the Hermès mystery. No lanyards. No digital check-ins—just this charming token. Numbered 1059, the vibrant the orange pass isn’t just a keepsake. It’s your official entry into the world of Hermès detectives, at the Hermès Mystery at the Grooms. One side is discreet; the other, delightfully illustrated with a trench-coated horse and a hidden QR code. The experience begins the moment you’re handed this clue.
The Groom welcomes you into the mystery.
Dressed in full equestrian charm, he begins the tale with a theatrical flair.
The moment the door closes behind you, you’re transported. In this stylized welcome room, one of the Grooms’ assistants—dashing in a hunter green coat and riding boots—appears to greet you. With a theatrical wave and an old-world mustache, he explains your mission. You are now a detective in training. Mystery at the Grooms has officially begun.
The Hermès logo beams softly behind him, setting the scene: elegance, humor, and intrigue.
The first clues are architectural: a glowing yellow Hermès clock, frozen in time, and a poised horse symbol echoing across the wall. Together, they frame a brilliant white window bearing the familiar red Hermès Paris logo. It’s a modern prologue to an old-world mystery. Before a single riddle is spoken, the symbols gently suggest: the game is about motion, time, and perception.
The logo fades, and in its place: a vivid sequence of digital playing cards. Each card hints at a mission.
“Give it a try.”
“Find the two horses in this room.”
“Select the right horses in the app.”
In the corner of the welcome room, the walls arch gracefully into three doorways—each topped with a luminous yellow icon of a stylized horse. One walks. One trots. One gallops. The symbolism is subtle, but deliberate. As a detective-in-training, you’re meant to observe, question, and decide. Which door leads where? Which pace matches your mission? The mystery begins not with a riddle, but with a choice.
Before stepping out, guests find themselves in one final chamber. The hay-strewn walls, the magnifying glass, the saddle, the black top hat—everything carefully placed. And then, that light.
A horse, rendered in white neon, emerges from straw. It isn’t animated, yet it moves you. Is this the horse you’ve been seeking all along? Perhaps. Or maybe it’s only the outline—an invitation to see what’s been in front of you from the beginning.
This is where the game ends—or perhaps, where your story with Hermès begins.
You think the journey is over, but then you meet this horse. Towering yet playful, striped in delight, its hooves planted firmly on manicured greenery. Is it guarding the exit, or celebrating your discovery?
They’re more than gifts. They’re a reminder. That you were part of something imaginative. That mysteries are meant to be recorded. That elegance can be playful too.
You take one, knowing it’s not empty. It’s filled—with your memories of the Grooms.
You leave not with answers, but with something finer: a delicate notebook, an echo of playfulness, a trace of elegance. A memory.
Because some mysteries don’t need solving. They only need to be felt.
And here I am, at the edge of the mystery—wearing a custom baby pink silk blouse, tied gently with a pansy-hued ribbon that catches the light just so.
The final room glows with warmth and mischief. A neon horse stands still behind me, drawn in light, watching like a quiet witness to what we’ve just experienced.
It wasn’t just a brand presentation. It was storytelling. An invitation to wonder. A world composed with care—not ending with an exit, but with a reflection.
Style isn’t allegiance—it’s intuition. Wearing Louis Vuitton sunglasses to a Hermès gathering wasn’t a statement, but a reflection of how I see the world: fluid, fearless, and unconfined by houses or heritage.